In my role as COO (sidekick or otherwise), I talk about scaling and growth quite a lot with my clients, mentees, and colleagues. But there seems to be a slight misunderstanding in common: online business owners are using the words “growth” and “scaling” to describe the process of increasing revenue and growing a team. And while […]
Email. Love it or hate it, it’s ingrained in pretty much every area of your business so you better get good at it. A well-written email can, …turn an irate customer into a raving fan, …educate a team member, …make someone’s whole week, …transform a looky-loo lurker into a paying client. They can affect every […]
Here’s a rule that has no exceptions: Every business has to do email. I know definitive statements like that can raise a skeptical eyebrow. They certainly get mine up. I’m always looking for the exception and the only one I can think of at the moment is this one: And honestly, even he could benefit […]
One of the benefits of being an Online Business Manager is that I get to see behind the scenes of many different businesses across many different niches. I love learning from the differences between them, but I love even more seeing the commonalities. No matter what industry or niche they’re in, any business can only […]